Silvio’s Homemade | Logo for home delivery pasta meal kit service
Selling and delivering homemade pasta sauces in meal kits that include pasta, fresh cheese and any garnishes.
Wanted: the playful, but still sophisticated design.
"Their brand is focused on pasta now, and could see expanding beyond pasta at a certain point, so graphic elements should not be overly focused on the “pasta” theme.
Design should convey a sense of craft and quality, as well as “comfort” and “wholesomeness”."
The process from the very 1st concept to the final one you can see below :)